19 Apr James Charles Loses Morphe Partnership After Grooming Allegations
The extremely popular cosmetic brand, Morphe, has officially decided to parts ways with YouTuber James Charles. This decision comes after Charles allegedly engaged in sexual conversations with underage males.
Charles has been under fired after multiple underage boys have come forward to accuse him of grooming.
Morphe announced the decision to part ways with Charles on the brand’s Twitter.
“In light of the recent allegations against James Charles, Morphe and James have agreed to end our business relationship and wind down sales of the Morphe x James Charles product offering,” read the Twitter announcement.
“It is and has always been Morphe’s goal to create a positive, safe, and empowering space where all beauty lovers can freely share their artistry and passion for cosmetics,” the company clarified.
Later, the beauty guru responded to Morphe’s announcement with a tweet of his own. He thanked them and reiterated the claim that the partnership had been brought to an end on mutually agreed terms.
“I’ve loved every moment of working together, and am beyond grateful for what we’ve created together,” he shared.
Morphe’s decision arrives in the midst of multiple allegations that Charles wassexting and grooming male minors. The 21-year-old influencer apparently sent nudes and explicit texts to some boys, which has people calling Charles out for “grooming” and manipulating them after gaining their trust.
Recently, a 16-year-old spoke out about his interactions with Charles. The minor claims the star did not bother to confirm that he was of legal age before proceeding to hit on him. However, Charles denied this, insisting that the boy had posed as an 18-year-old.
This teen is one of many who have spoken out against the YouTuber.
In the past, Charles houses a history of scandals and accusations about his problematic behavior. While most prior allegations were dismissed by his massive fan base, this scandal has pushed him to lose some of his following.
After weeks of discussion surrounding these allegations, James Charles broke his silence with an apology video. The 14-minute-long video titled “holding myself accountable,” features the influencer directly addressing the allegations against him.
He confessed that he’d been “reckless” and “desperate” in his online interactions while “flirting.” However, he denied knowledge of their actual age, maintaining that he’d been led to believe they were over 18.
While the truth of the situation may never fully emerge, it seems like Morphe is quite firm with its decision.